We have all heard the rumors of potential employers checking social networking sites such as Facebook and Twitter to aid the hiring processes, but how often do these recruiters rely on this technology? Reppler, a site aimed at building a professional reputation on social networks, conducted a study that was covered by Mashable.com. The study lays out a comprehensive infographic on Job Screening with Social Networks.
According to the infographic more than 90% of employers use social networking sites to screen prospective employees. Of the social networks checked during the hiring process, Facebook comes in first at 76%, Twitter second at 53%, and LinkedIn third at 48%. The infographic shows that upon receiving an application, 47% of employers check various social networking website profiles.
The employers check profiles for information that will help determine their decision on a future employee. While searching, they check for both positive and negative content that is posted on the profile. This content will either lead to rejection or a hire.
The most popular reasons for rejection were linked to inappropriate photos or comments, posted content with drinking, posted content with the usage of drugs, negative comments about previous employers, poor communication skills, discriminatory comments, false qualifications, and sharing confidential information from a previous employer. 69% of employers have rejected a candidate due to inappropriate content posted on a social networking site.
However, 68% of recruiters have hired candidates based off positive aspects on their social networking profiles. According to the infographic, employers have hired candidates based off positive impressions of their personality and organizational fit, profile supporting their professional qualifications, creativity, well-roundness, good references posted by others, and because of awards and accolades.
Take a look at the infographic below for more information on the study. To view the study in more detail log onto reppler.com
Image Credit: Mashable, Reppler